focus group

noun

: a small group of people whose response to something (such as a new product or a politician's image) is studied to determine the response that can be expected from a larger population

Examples of focus group in a Sentence

Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Use anonymous surveys or focus groups to uncover blind spots and foster collaborative effort. Naira Velumyan, Forbes, 18 Mar. 2025 Carney had commissioned a focus group of Latino voters in McAllen, in South Texas, and made two unexpected findings—the voters wanted less gun control and more border security. Jonathan Blitzer, The New Yorker, 10 Mar. 2025 This year’s 10-K includes workplace focus groups talking about the effects of race and gender, and webcasts by diverse senior leaders, as well as a list of national organizations partners for Black, Hispanic and women engineers, and Tuskegee University. Catherine Muccigrosso, Charlotte Observer, 6 Mar. 2025 Polling and focus groups show that Medicaid is quite popular. Nicole Huberfeld, The Conversation, 3 Mar. 2025 See All Example Sentences for focus group

Word History

First Known Use

1965, in the meaning defined above

Time Traveler
The first known use of focus group was in 1965

Browse Nearby Words

Cite this Entry

“Focus group.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/focus%20group. Accessed 27 Mar. 2025.

More from Merriam-Webster on focus group

Last Updated: - Updated example sentences
Love words? Need even more definitions?

Subscribe to America's largest dictionary and get thousands more definitions and advanced search—ad free!